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Many store owners, the moment they sense a drop in sales or low engagement, immediately think of a complete store redesign. But the truth is, most problems aren't with the design itself, but rather with the arrangement of elements within it. Your store might be beautiful and professionally designed, but suffer from clutter in the distribution of sections and information. This is when you know you need a reorganization, not a redesign.
1. If customers frequently ask about things that should be readily available:
If your customers constantly ask:
“Where’s the shipping policy?”
“How do I return a product?”
“Where are the offers?”
This is a strong indicator that the information is there, but not in the right place.
This is an organization problem, not a design problem.
2. When you feel that everything is available in your store, but few people see it:
Some stores are full of features:
Offers
Excellent policies
Warranties
High-quality products
But why don't customers see them?
Because the arrangement of elements makes the important things “hidden” amidst the clutter.
Reorganizing the page makes everything clearly visible. 3. If the pages don't guide the customer through the desired steps
The page should guide the customer step-by-step:
Enter the page → View the product → Understand it → Add to cart
If the customer gets lost in the text… jumps between sections… goes back… this means the flow within the page is flawed.
Correcting the flow requires rearranging… not redesigning.
4. If you have high sales of certain products… and very low sales of products of the same quality
This indicates that the weaker products are not visible to the customer or are located in a place that doesn't serve them.
Not because they are bad…
But because they are buried.
Moving them to the top, or adding them to clear sections, will change sales without altering the design.
5. Increasing the bounce rate without technical issues
If the bounce rate increases even though the site is fast and your images are clear…
this means the customer views the page but doesn't understand “what to do next.”
The reason?
The elements are not arranged according to the importance of the decision.
Correcting this simply requires rearranging the banners, buttons, and text.
6. If the customer needs to think to understand the page
The golden rule:
If the customer is having too much trouble… there's a mistake in the page.
90% of these mistakes are related to layout, such as:
– The purchase button is at the bottom instead of the top
– An important description is too far away
– The price is in an unclear location
– Features are scattered across the top and bottom
These are all solutions that can be made by rearranging the layout… not by demolishing and rebuilding.
7. If you like the design… but you feel the page isn't user-friendly
This is the most important sign.
Sometimes you feel the store is beautiful… but something about it is annoying or doesn't give a professional impression.
Often it's not a problem with colors or fonts…
It's a problem with the arrangement of elements, formatting, and content prioritization.
Not every store needs a redesign.
Most stores in Saudi Arabia just need a “reorganization”—moving, removing, clarifying, and redistributing the important elements.
The result? Faster speed… clearer visibility… and stronger sales.
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