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Many online store owners in Saudi Arabia and the Gulf region complain about the excessive number of customer inquiries, even when the product is listed and the price is clearly displayed. The reason is often not the price or the images, but rather a lack of or insufficient technical details. Today's customer wants to understand everything before buying, and every missing piece of information turns into a question. This question consumes time and effort and can even cause the entire order to be lost.
1️⃣ What are the technical details of a product?
Technical details are the precise information that clearly explains the product, such as:
* Dimensions
* Materials
* Weight
* How to use it
* Country of origin
* Power or capacity
* Compatibility with other products
These details vary depending on the product type, but they represent the part that reassures the customer and helps them understand exactly what they are buying.
2️⃣ How a lack of details increases inquiries
When a customer doesn't find an answer to a simple question on the product page, the first thing they do is contact the store.
Questions such as:
* Is the size correct?
* Is the product genuine?
* Does it work on this device?
* Is it suitable for daily use?
All these questions often stem from a lack of information that could have been included all at once, saving dozens of messages daily.
3️⃣ Technical details reduce hesitation before purchase
Gulf customers generally prefer to feel confident before paying, especially when buying online. When they read clear and detailed specifications, they feel that the store understands and trusts the product. This reduces hesitation and makes the purchase decision faster, without the need for communication or waiting.
4️⃣ Reduce customer service pressure
Every question you receive represents time for your team or yourself. When technical details are written intelligently:
* The number of messages decreases
* The number of calls decreases
* Response time decreases
Consequently, you can focus on managing orders and developing the store instead of answering the same questions every day.
5️⃣ Technical details build trust in the store
A store that pays attention to details gives a professional impression. The customer feels that the store isn't just displaying a product, but that it understands, has tried, and knows how to use it. This trust is crucial, especially for new stores still establishing themselves in the Saudi and Gulf markets.
6️⃣ The Difference Between Marketing Descriptions and Technical Details
Marketing descriptions focus on the benefit and the feeling, while technical details focus on the facts.
True success lies in combining them:
* A simple description that attracts the customer
* Technical details that answer their questions
The absence of either leaves the product page incomplete, no matter how good the images are.
7️⃣ Organizing Details Facilitates Reading
It's not just the writing of the details that's important, but how they're presented. When the details are:
* Organized
* Clearly worded bullet points
* Or presented in a table
The customer can quickly grasp the information without difficulty, reducing the likelihood of asking questions again.
8️⃣ Reducing Returns Due to Misunderstandings
Many returns occur because the customer misunderstands the product. Clear technical details minimize this type of problem, as the customer knows exactly what they'll receive. This protects the store from losses and negative reviews.
9️⃣ Technical Details Serve You in the Long Run
Once you write the details correctly, you'll always benefit from them:
* With every order
* With every new customer
* With any future expansion
Instead of repeating the explanation dozens of times, the details will do the work for you 24/7.
10. A Successful Store = Clear Information
The stores that succeed in Saudi Arabia and the Gulf are those that respect the customer's time and answer their questions before they even ask. Technical details aren't a secondary addition; they're an essential part of the buying experience and the store's success itself.
Technical details in an online store aren't a luxury, but a powerful tool that reduces inquiries, increases trust, and facilitates the purchase decision. Every piece of information you write today saves you a question tomorrow, and every clear product page brings you one step closer to a successful and stable store.
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